A product lifecycle analyst looks at the cost, profit, and durability of a product and suggests improvements.

Are you good at analyzing the big picture and making logical changes? Do you think well when dealing with numbers? As a product lifecycle analyst, you’ll look at various types of data to determine the most efficient production systems and marketing strategies for your company’s products. It’s a job that requires creativity and resourcefulness.

You’ll spend your days looking at customer feedback, and maybe even meeting with customers in person to learn how well and how long the product functions for them. If there are any issues, you’ll take note of them and figure out how they can be fixed. Your recommendations will affect every part of the company, from the procurement department to the production floor. You’ll also look at sales reports to make sure that your company is producing the right amount of products for the demand and look for new ways to expand marketing and sales.

Your focus will be on customer satisfaction and company profit, so you’ll need to find ways to balance high-quality manufacturing systems with saving money. If you’re great at balancing a budget, you’ll be well-prepared for this job. Depending on the company, you may be designing product adjustments yourself, which will require proficiency in computer-aided design (CAD) software.

Product lifecycle analysts are expected to have some sort of training, either vocational or through a community college. Look for internships and programs that offer hands-on experience in order to stand out in the field.

Also Known As:

Management Analyst, Training Specialist, Sales Analyst, Product Manager, Industrial Analyst

Critical Skills


  • Analyze Test Results and Data
  • Computers
  • Mathematics


  • Advanced Computer Skills
  • Analytical Thinking
  • Checking, Examining and Recording
  • Communication - Internal and External
  • Critical Thinking Skills
  • Gathering or Getting Information
  • Monitoring
  • Problem Solving
  • Program Management
  • System Evaluation

Key Responsibilities

  • Analyze market and sales reports to avoid over- and under-production
  • Gather and review customer feedback
  • Conduct product quality tests
  • Make suggestions and create designs for product changes
  • Identify ideal target for product release, marketing, and sales
  • Calculate cost and profit of each manufactured product

How to get this job

Get Master's in operations or product control.

Next Steps for this job

You will need 3+ years of experience as an analyst to move into this position. Completing your education and any courses you can in finance, project management and/or communications is helpful.

Specific job titles and duties vary by employer so check for details.